Warner bros film company.


The studio for Warner bros was built on farmland in 1926 by First National pictures which Warner bros acquired later in 1928 which following the success of "The Jazz singer" which is the historic first "talking picture. By 1929 Warner bros were turning out movies at a fast pace including 86 features alone.

By the early 1930's films such as "Little Caesar" and "The public enemy" the era of the classic warner gangster dramas was on the start as well as the start of the studio.

By the late 1930's businesses were booming and by this time Warner bros had constructed nine new sound stages which are still used today. The company at this time was developing its own brand of animation at a Hollywood annex affectionately known as the "TemiteTerrance" from the drawings of Tex Avery, Bob clampett, chuck Jones, Friz Freleng and Bob Mckimson became very famous characters even today of the Looney tunes and Melodies cartoons.

By the 1940's Warner's bros was in full swing three added sound stages and then produced classic films such as "Casablanca","Yankee Doodle dandy" and, The Maltese Falcon" In 1941. The 1950's films of warner bros brought lots of sucess such as "A streetcar Named Desire", "A star is born" and the "Searches", and along with the three films that made James Dean a legend that are "East oF Eden", "Rebel without cause" and "Giant" in 1955 warner bros made a good decision to move into the arena of televsion. No television was born and classic televsion serises such as "Maverick", "77 sunset strip", "Colt.45" and "Hawaiian eye".

The 1960's came and was a good era of activity at the studio of warner bros. This was the time when warner produced award winning films such as "My Fair lady", "Bonnie and Clyde", "Splendor in the Grass", "Who's Afraid of Virginia Woolf?", "Cool hand luke", "Camelot" and, "The wild bunch" and some successful televsion shows such as "F Troop" and, "The FBI", In 1967. As Jack warner was aging he then sold the warner company on to Elliot and Ken Hyman, who then renamed the company Warner bros- Seven Arts. Then in 1969 Warner Bros- seven Arts was then purchased by Steve Ross and his Kinney Corporation and the company then became Warner Communications Inc. DC Comics.

1972 came and warner communications and Columbia Pictures joined forces to create another production called The Burbank studios. The studio was had sucesses in films such as "A clockwork orange", "Klute", "Dirty Harry", "The Exorcist", "Blazing Saddles" and many more with then included televsion shows such as "Alice", "Kung fu" "Wonder woman" and others. The 1980's the company also continued in producing award winning films such as "The right stuff", "The color purple", "Dangerous Liaisons" and many more. With television Warner bros, television launched popular shows such as "Murphy Brown", "Life goes on" and "Growing pains".

The 1990's was the decade when The 1990 merger of Warner Communication, Inc. and time to form time with Warner, Inc one of the worlds largest communications and entertainment compaines. In this decade warner Bros. Television became one of the most successful television companies of all time as it featured all time hits such as "ER", "Friends" and "The drew carey show".

By the millennium the company brought history-making events. In 2001 Warner Bros, parent company Time warner Inc. merged with America online. The film side of the company Warner bros introduced Harry potter which had a huge impact on the box office in a good way. Other successes within the box office include the "Ocean's" series, "Troy", "The polar express", "Charlie and the chocolate factory", "300", "Happy feet", "Million dollar baby" and more. Within television the company had hits such as "Gilmore girls", "Two and a half men", "cold case" and "without a trace".

Credit typography.

We researched some fonts for our credits. We wanted a specific type of font for our film credits as it is called scratch we wanted to give an effect of the scratching within the credits. The title scratch symbolises the film greatly and would be good to show this through the credits.

We looked at many fonts and found two certain fonts that we thought would be suitable for the scratching effect we want to show. Below are the two fonts we found.

The first typography we have looked at is scratch font one. We liked this typography as it looks as if it has been scratched in to something and this is the effect we want to create. I we use it for the credits it will show continuity between the opening and the film its self.

The second typography we have looked at is scratch font two, 'Nail scratch'. We thought this
gave more of a subtle effect as it doesn't looked
as scratched,

After researching some scratched fonts, we came up with an idea and have decided to use scratching or writing to make a scratched affect, the credits into objects for example, Trees, walls, the ground or a locker. This will give the effect of actual scratching and show what the film is about and showing the title name, 'scratch'. This way also may give more Suspense and suspicion towards the audience as normally credits have a specific computerised font whereas we will not.

The scratch characters.

We only have two characters for the opening to our thriller film. We have decided to have a man and a woman. The man is seen but the woman isn't seen.

Woman- The woman is not seen withing the opening of the thriller. She is only shown through a Shadow and only a shadow. The identify of the woman will be unknown. It is clear in the opening that she is the killer of the man that dies and uses a small handgun to do so.

Man- This man has not name when we show him in the opening sequence. He wears clothes that suits that time period and makes him look very sophisticated, the clothes and accessories that he wears all match and the way he talks suits what he wears. The first times we are showing the man in the opening is when he is walking down the corridor with his heels clicking against the floor. The way we want to shoot him is to make him look very tall and elegant.

Before the opening the plan is for the man to have just murdered his wife after finding out that she committed adultery against him. So we are showing after he has committed the crime we try to show that he is frustrated through the use of shots have planned. We show him smashing the photo of him and his wife and then is confronted by the shadow which is infact a woman. the man is then killed.

CGI

CGI formally known as computer generated imagery is used for computer graphics, special effects in films, television programmes, advertisements etc. (which 3D computer graphics software can be used for). Computer generated imagery effects are more controllable than a more physical based process effect. If computer generated imagery was not involved then constructing miniatures for effects shots and hiring extras for crowd scenes would be needed. If computer imagery was involved then a single graphic artist can produce all of what would be needed without the use of actors, expensive set pieces, or props, which would be a better advantage to using computer imagery.

CGI was first used in film's 1973 however CGI was used since 1973 there had not been a full length CGI film since 1995 when Toy story was created. There would have been a full length CGI film earlier that had began in 1978 called the The Works, but it was never completed. When toy story was a success many other companies such as 20th Century Fox, Paramount pictures and Warner Bros, Columbia pictures, and many more including existing animation companies, such as The Walt Disney Company all went from traditional animation to CGI. This had quite an impact between 1995 and 2005 as the average effects budget wide-release feature film went for $5 million to $40 million.

When the early 2000's arrived CGI was used alot more for special effects.The technology became more advanced as CGI could now be possible to do to virtual stunt doubles which till that point was impossible. Even the Camera tracking software was refined to allow increasing complex visual effects developments that were previously impossible. CGI has been sucessful over the years that it has started to the present where it is still used.

My partner and I made sure we brainstormed our ideas on what our film title should be and we both came up with different ideas then promoted it towards our target auidence.

• The Hidden code
• Scratch
• Lacerator
• The scarifier

Above are the names we thought for the title of our film as we tried to relate what we was showing in the part of the film in the title.



We then after thinking of titles, promoted these titles to 25 people of the target auidence after showing them the general plot we then got feedback on what they thought out of the names we gave would be suitable for the final title. I have shown this through tally's.

• Hidden code- 5 votes
• scratch- 9 votes
• Lacerator- 4 votes
• The scarifier- 7 votes

After this research we found the title that was most popular with the target auidence was the title Scratch. With this result we have decided to use that title.

Frame one:
Action- Man scratches four lines into a wall and this is showing tally marks. His arm is in the shot but it then exits the shot via the bottom- left hand corner.
Shot selected- We chose a close-up shot for this frame as it shows well the action within the shot and gives an idea of what is atcually going on without showing too much and giving too much away by showing who it is and then adding mystery.
Effects and lighting- There will be a sudden (non effect) transition into the frame, a fade out into the next set of credits. The lighting will be very low to create the atmosphere.
Props needed for the frame: A wall and sharp object for scratching numbers into the wall is needed for this frame.
Non diegetic and diegetic sounds: A gunshot in the darkness between the first credit, and this frame, this is then followed byt the scratching noises for the wall.

Frame two:
Action- The man walks down a corridor and turns right.
Shot selected- This shot is a shot of of a moving subject so we have deicided to use a medium close-up of the characters feet.
Effects and lighting- No transition into the shot, but there will be a fade out into a black screen at the end. The lighting will be very dark and will only be natural light.
Props needed for this frame: No vital props are needed for thsi frame.
Non diegetic and diegetic sounds: The soundtrack that we have chosen, there will also be the sound of the mans foot steps walking up the corridor.

Frame three:
Action- The walks through a door, and walks to his desk on the other side of the room.
Shot selected- The shot is a long establishing shot, as we want to get all the door in the shot as well. It will also set the scene.
The effects and lighting in the frame: The lighting will be very dim and not noticable very natural until the man turn his sesk light on and it flickers.
Props needed for this frame: No vital props are needed for this frame.
Non diegetic and diegetic sounds in this frame: sounds of the door swinging open, light being switched on and then a squeak of a large chair.


Frame four:
Action- The man enters shot from left, sits down at his desk. He then looks at a wedding photo of him and a woman then throws it to the ground. He then loads up laptop and starts to type.
Shot selected: The shot is establishing long shot and we want to make sure we show the whole desk and all of the action is shown.
The effects and lighting in the frame: In this shot it is still very dim and not noticable lighting but when the laptop is used in this frame the loghting becomes much more brighter and prononament.
Props needed for this frame: A laptop, a photograph, a large desk and large light.
Non diegetic and diegetic sounds for this frame: In this frame the sounds include a chair squeaking, A grunt, a laptop being typed on and a photo frame being smashed.


Frame five:
Action- This is a quick shot of an email on his screen of the laptop saying what he has done and then he sends it.
Shot selected: A close-up of the scrren of the laptop this gives the auidence a chance to read the email that is being shown.
The effects and lighting in the frame: The lighting in this frame is very bright it is very bright as it is showing the laptop screen.
Props needed for this frame: One laptop.
Non diegetic sounds and diegetic sounds for this frame: The sounds that will be heard in this frame will be a sigh and a puff of air being blown as he clicks send.


Frame six:

Action- A large bang is heard from outside. The man curiously talks to himself and then stands up and then walks to the front of the desk.
Shot selected: A long shot is shown in this frame to contain all the action.
The effects and lighting in the frame: returns to the earlier dim lighting in the room.
Props needed for this frame: The props needed for this frame are a Laptop, smashed photo frame and a large desk.
Non diegetic sounds and diegetic sounds for this frame: The sounds in this frame will be a big obvious bang outside the door, chair squeak, muffled speech.


Frame seven:
Action- Shot of a shadow in the light at the door. Short conversation. Shot goes black.
Shot selected: A very long shot is shown in theis frame as it needs to show the door and the shadow.
The effects and lighting in the frame: The lighting has to be quite bright in this shot as we want to show a dark shadow in this frmae.
Props needed for this frame: No vital props are needed for this frame.
Non diegetic sounds and diegetic sounds for this frame: There is a short conversation heard and then the shot goes to black and a gun shot is head.


Frame eight:
Action- Man sctratches five lines into a wall this shows tally marks. His arm is already in the shot, and it then exits the shot via the bottom-left hand corner.
Shot selected- For this shot we have decided to use a close-up shot as it show the action clealry but still gives mystery from the character.
The effects and lighting in the frame: There will be a sudden (non effect)into the frame, and a fade out into the next set of credits the lighting will be very dim to give a certain athmosphere.
Props needed for this frame: A wall is needed and also a sharp objects so we can give the effect of scratching.
Non diegetic and diegetic sounds for this frame: A gundhot is heard between the last, the next credit and this current frame in the darkness.Then is followed by the scratching noise on the wall and the the main title for the film.

Storyboard of main task.














Storyboard.